(Source: Digimarc Corporation) Customers Build their Dream Mustang, Tour the Interior of their Favorite Models, Watch Test Drive Videos and More on their Smartphones Beaverton, Ore - July 2, 2013 - Digimarc Corporation (NASDAQ: DMRC) today announced Ford Motor Company (NYSE: F) is the first auto manufacturer to engage smartphone and tablet users with immersive multimedia experiences triggered directly from printed auto brochures using Digimarc® Discover. Starting with the 2014 Ford Mustang catalog, full-service design agency Latcha+Associates is helping Ford develop these highly engaging additional experiences to better communicate features and benefits to prospective customers. Using...
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